Making money from diversity, equity, and inclusion (DEI) in business is not only about profitability but also about creating an inclusive and sustainable workforce AND business model. Businesses are built on finding and filling a need and are primarily for serving its customers and generating profit.  Can you also do it and form a more equitable and inclusive society? Individuals and companies can yield financial benefits from promoting DEI, also contributing to positive social change. In this blog, we’ll explore more about some strategies that help in attaining profit and building an inclusive company.

Diverse Workforce

  • Companies attract a wider pool of talented individuals when they foster an inclusive and diverse workplace. Employees can be from diverse backgrounds, ethnicities, and abilities. Diverse teams often bring diverse perspectives and ideas that can lead to innovation and improved problem-solving.
  • Hiring diverse candidates is not the only way to attain high performance and profitability, it also requires employee retention to integrate and keep your employees. An inclusive work culture allows employees of diverse backgrounds to feel respected and valued, which leads to higher retention rates with lower turnover costs.  This saves you money on Recruiting costs.

Market Expansion

  • Diverse client bases can lead to improved sales and market share. Understanding and serving the requirements of diverse communities can open up new business opportunities, and markets and lead to new products and services.
  • In a national or even global market, products and services are accessible to all people of all abilities. It may open up new markets and improve client loyalty.  Creating your brand with a global presence opens up your total available market for huge expansion.

Diversity Training and Education

  • By providing training programs to educate employees for DEI, and reducing stereotypes and poor assumptions about employee groups, your workplace relations can improve and reduce the risk of discrimination in terms of legal issues.
  • Many businesses are now looking for best practices for effective implementation of DEI practices.

Supplier Diversity

  • Working with diverse suppliers can help to expand supplier networks and form economic opportunities for underrepresented groups.
  • Could economic equity also lead to cost savings and enhanced supply chain resilience?

Legal and Compliance Services

  • Companies that are not aware of DEI laws could spend a lot of money on costly legal battles and fines.
  • All employment and labor laws are required to be followed to ensure employees’ safety.

Corporate Social Responsibility

  • How do Corporate Sustainability and DEI work together?
  • It might not provide the benefit in terms of profit directly. Still, indirectly, it improves the company’s reputation, attracts socially conscious investors and customers to the business, and creates long-term value. Improvement in the reputation and branding of the company leads to a rise in possible customers and increased sales for the business.


It’s important to note that the benefits of DEI initiatives are only sometimes immediate or directly quantifiable in terms of profit. Fostering an inclusive and diverse workplace and incorporating these principles into the strategy of business can lead to long-term financial benefits. Social and ethical considerations are becoming increasingly important for businesses and their brands, and a commitment to DEI can be a competitive advantage in attracting and retaining both customers and talent.  

We are connected to brilliant people who are experts at DEI. If you would like to learn more about this topic, please get in touch with us at